Develop regional marketing plans with sales and channel for Southern Europe
Develop and drive communications and programs to partners – including targeted newsletters, and partner portal
Proactively create demand generation campaigns with partners (e.g., telemarketing, e-mail, direct mail, seminars, advertising)
Create and execute events (e.g. webcast) to communicate the latest and greatest programs/promotions – leveraging channel
Work with Marketing and Sales Operations to create actionable dashboards in DOMO, Salesforce.com and Marketo in support of leads, pipeline, revenue and awareness goals
Drive and create nurture campaigns associated with target campaigns leveraging digital and direct marketing tools such as email, direct mail, and events
Develop and execute the local digital programme including the use of social media as a lead generating medium
Pipeline creation and Revenue conversion reporting
Regional Marketing and Communications Manager: Southern Europe, EMEA – 01/04/16 to present
Marketing Communications Officer : 01/09/2014 to 01/03/16 | Cambridge, UK
THALES – 01/01/2014 to 31/06/2014 | Velizy, France