Profile
Executive manager and entrepreneur with over 20 years of global experience in clean-tech and innovative technology-based industries seeking business unit/country manager opportunity. Proven leadership in product development, creating new business ventures, restructuring, and building value for existing companies in local and international markets. Profit/Loss and executive team management. Multi-million dollar strategic partnerships and relationship building in public, private and industrial settings with engineers, contractors, government / military officials and owners in multi-cultural and multi-national environments.
Professional Experience
PRS MEDITERRANEAN LTD. (Israel, UK, Poland, Russia, Czech Rep., Spain, Portugal)
2007-Present
Vice President Business Development & Marketing– Civil Engineering Infrastructure Markets
www.prs-med.com
• Steer and direct the execution of company’s growth strategies resulting in consistent, year over year 20% growth in sales, and sales pipeline of over $100 Million. Architect strategy and manage growth process resulting in increased revenues through multi-million dollar strategic partnerships, relationship building and new distribution networks in North & South America, EMEA, APAC and military/HMS markets.
Identify and implement company’s technology in Canadian Oil Sands with sales commitment of $70 Million.
Responsible for integration of the company in large local projects including Israel’s Cross Country Toll Road-Highway 6, Highway 40 and Highway 4 resulting in multi-million dollar sales.
• Business Development utilizing advanced technological approach for High Quality Lead Generation.
Achieve 900% year over year growth in high quality lead generation in targeted markets and a compelling ROI for an industrial product. Initiate, create strategy and supervise company’s international and multi-lingual Search Engine Marketing (SEM) program including Search Engine Optimization (SEO), Social Media Marketing (SMM), Paid Search Advertising (PPC) and targeted traffic growth.
• Lead company to international, professional acknowledgement and brand enhancement;
– Attain U.K. Ministry of Defense Award- Supervise and orchestrate bid preparation process resulting in successful award of the U.K. Ministry of Defense, international tender for multi-year exclusive supply contract. “PRS submitted a bid that was technically superior allied to a matchless price” – UKMOD (http://tinyurl.com/PRSUKMOD).
– Conceptualize, initiate and supervise creative global branding campaign to capture strategic and industry acclaimed “Industrial Fabrics Foundation Innovation Award”, achieving industry-wide recognition for company’s technology products & innovation. (http://tinyurl.com/PRSIFF)
• Define and lead the execution of Salesforce & Dynamics Customer Relationship Management Systems (CRM) serving a global sales team, automating sales opportunity management on a customized international, company-wide platform.
• Conceptualize and initiate development of key product application and selling tool; Structural Pavement Design Method based on industry accepted standards for product application in paved roads and Total Cost of Ownership Life Cycle Cost Analysis Software.
ELECTRONICS LINE 3000 LTD. – PUBLICLY TRADED COMPANY FRANKFURT EXCHANGE
2005-2007
(ISRAEL, U.S.A., U.K.)
Senior Sales and Business Development Director – Indian Subcontinent, Asia, Pacific-Rim, Oceania
• Exceed sales targets, built sales and marketing infrastructure to provide for 100% growth in 2007 in China market revenues. Initiate sales partnerships in Thailand, India and Singapore, report to the CEO and BOD.
• MOU with large China Mobile for strategic partnership; marketing to China telecommunications sector, product localization/customization and manufacturing in China.
• Analyze, architect and implement marketing strategy for security and home automation technologies and products with remote communication, monitoring and control capabilities. (GSM, TCP/IP, GPRS)
• Responsible for sales, distributor management, and business development activities including initiation and implementation of strategic sales partnerships and joint ventures.
DRYKOR INC. (U.S.A.)
2003-2005
General Manager
• Profit and Loss responsibility. Team building and creation of motivated workplace.
• Marketing, pre-sales & application engineering, sales, after-sales service, supply chain and finance.
• Established positioning, pricing, strategic partnerships and distribution network
DRYKOR LTD. (ISRAEL)
2000-2003
Vice President, Global Marketing & International Sales
• Orchestrate and execute global penetration and business development strategy for innovative HVAC process technology and products. Initiative franchise of exclusive distribution rights requiring an initial purchase commitment.
• Achieve initial $4.5 Million in annual revenues in less than 2.5 years from start-up.
• Recruit, mentor and manage a multi-regional staff of 20 sales managers/engineers/application engineers/administration assistants, MARCOM specialists, and customer service personnel. Manage sales, on-line and off-line marketing program, develop relationships with strategic partners, distributors, and investors, commercial negotiations, project implementation, and technical support in the United States, Europe, Asia, India, the Middle East, the Pacific Rim, and Oceania.
EITANIT BUILDING PRODUCTS INC. | PIPEPLAST COMPANY (ISRAEL)
1998-1999
Vice President, Sales & Marketing
• Achieve 200% increase in revenues, marketing alliances with multiple entities in the Middle East within 12 months. Establish relationship with WAVIN (Netherlands). Increase pipeline/revenues through expansion to new foreign markets.
• Develop and implement plastic pipe division market strategy, reposition market development
• Lead reorganization of sales & field service department, re-establish corporate image, create marketing collateral, website, product pricing strategy, inventory control program, credit lines and collection policies.
WASTEWATER PURIFICATION FOR ISRAEL LTD. (ISRAEL)
1992-1998
CEO
• Initiate and organize a consortium that captured a $16.3M construction contract along with a 15-year $22.5M operations and maintenance contract with Hadera Waste Water Treatment Plant. Manage EPC projects. Capture capital equipment supply contracts for nearly all wastewater treatment plants built in Israel between 1992 and 1998.
• Employ expertise for market penetration of state-of-the-art wastewater treatment technology and process-dedicated equipment. Close exclusive sales agency agreements with leading US and European technology and equipment suppliers.
• Coordinate and manage relationships with joint venture partners, agricultural cooperatives, water supply companies, water utilities and suppliers including civil and electromechanical contractors and equipment manufacturers.
Education/Qualifcations
UNIVERSITY OF ILLINOIS (USA), B.A.
BOSTON / BEN GURION UNIVERSITIES, (USA & Beer Sheva, Israel), M.S. management program
WHARTON SCHOOL OF BUSINESS (USA), Global Consulting Practicum
KARASS COURSE IN EFFECTIVE NEGOTIATING, (USA), Certification
Citizenship
UNITED STATES, ISRAEL
Military Service
ISRAEL DEFENCE FORCES, Combat Infantry Commander
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