Profile
Has a degree in Environmental Engineering at ISTécnico, is Postgraduate in Marketing Management at IPAM and has a Diploma in Digital Marketing.
Professional career (over 10 years) developed in the areas of Marketing and Corporate Communication, mainly in IT, telecommunications, advocacy and general B2B companies.
Currently works as Marketing and Communication Director at e.Gen Ventures group, managing a team which is responsible for the corporate communication of 6 of the group companies.
Is willing for new challenges, in Portugal and abroad.
Work Experience
Since June 2014
E.GEN VENTURES
MARKETING AND COMMUNICATION DIRECTOR
Management of the Marketing and Communication department at the shared services structure of e.Gen Ventures group of companies. This includes the leadership of the multidisciplinary team that plans and executes the creation, launch and 360o management of the brands held by the group: Edge Innovation (IT consultants and Innovation), e.Near (IT Nearshore services), Driven (IT – CRM & Marketing Automation), OutFit (IT services) Designsete (Design), as well as the startups and innovative products promoted by it.
Sept 2013 – June 2014
BI4ALL – CREATING BUSINESS INTELLIGENCE
MARKETING AND COMMUNICATION DIRECTOR
Responsible for creating and leading the department, from scratch. Included mostly planning and monitoring, team management, business development, communication and brand management, rebrand and brand activation and partnerships management (with IBM, Microsoft, TIBCO and Roambi).
Sept 2010 – Sept 2013
FUCHSIA – CORPORATE COMMUNICATION MANAGEMENT
MANAGING PARTNER
Founder and manager of this company, which developed its activity on Marketing and Corporate Communication dedicated services. Has worked mainly on Brand Strategy and Activation (management and operation) for some of the most important national brands: EDP (energy), TMN/MEO (Telecom) , IBM, Volvo Ocean Race, Jerónimo Martins (retail), Grupo Portucel-Soporcel (industry), Microsoft, Unicre (bank), among other.
Sept 2008 – July 2010
MIRANDA LAW FIRM
COMMUNICATION TEAM
Marketing and Communication Assistant for the 15 countries in which the firm holds offices. Head of Corporate Events.
Feb 2005 – June 2008
ACTION PLAN – ACTIVE BRANDS
SEVERAL ROLES
Events management assistant (Feb – Sept 2005), Team Leader (Sept 2005 – Sept 2007) and Executive Director (Sept 2007 – Jun 2008). Events planning and clientes management for IBM, Nissan, Renault, Ford, Volvo, Toyota, Unicre, Pfizer, among other.
(…and an experience at CISED Consultores,in 2004, just to make sure that I could go on with an Environmental Engineer career if I wanted to, but decided not to do so…)
Education, Training & Qualifications
PROFESSIONAL DIPLOMA IN DIGITAL MARKETING
DIGITAL MARKETING INSTITUTE
To be finished until December 2015.
EXECUTIVE MASTER IN MARKETING MANAGEMENT
IPAM, LISBOA
Finished in July, 2010. Developed a real MKT Plan for McDonalds during the course.
DEGREE IN ENVIRONMENTAL ENGINEERING
ISTÉCNICO, LISBOA
Finished in June, 2004. Previously attended an Aerospace Eng. Degree, for 3 years at the same University,
Other Skills
LANGUAGES
Portuguese (mother tongue), English (fluent), French (médium level) and Spanish (fluent).
TOOLS
Social networks management, SEO, Google adWords and Analytics. MSOffice (Word, Excel, Powerpoint e Access), Photoshop and Corel Draw advanced user. CRM Microsoft Dynamics user. Basic self-service reporting and programming.
PERSONAL SKILLS
“half doer, half thinker” – creativity, proactivity e responsibility.
Strong leadership skills. Ability to manage projects, teams and clients.
