Skills Highlights
• Highly motivated professional with strong communication and interpersonal skills
• Hardworking and results-focused, with an aptitude for establishing and maintaining successful relationships
• Proven skills in recruitment, strategic marketing, market research, data analysis, teamwork, and administration
• Creative problem solver with ability to adapt to changing environments
Education
Bachelor of Commerce, Major in Marketing & International Business, Minor in Economics
Sauder School of Business, University of British Columbia, Canada Completion: 2010
Study Exchange Program
University of St. Gallen, Switzerland Completion: 2008
Relevant Experience
Business Development Coordinator
Sept 2010-Dec 2012 | Oct 2015 – Present
Vinland International Inc., Manila, Philippines
• Handled daily tasks assigned by senior management, including budgeting daily expenses amounting to more than $5,000
• Generated over 70% of new online traffic through PPC and an increase in sales leads by coordinating the development of a company website
• Enhanced company portfolio by introducing new consumer product lines with smaller SKU’s and consulted with a graphic design team for new product label designs
• Increased brand awareness and bolstered customer database numbers through brand attendance at numerous trade shows and fairs
• Ensured product delivery and supply by coordinating with distributors through several channels
• Identified opportunities through cold calling/emailing to overcome objections and build relationships with key decision makers
Marketing Specialist
April 2013-April 2014
Celayix Software, Vancouver, BC
• Generated thousands of prospects for various industry verticals and collected, sorted, and analyzed sales database of over 100,000 leads
• Maintained website processes and researched improvements on lead conversion through website optimization and A/B report testing
• Produced tutorial videos for a trial program by constructing and editing relevant marketing materials
• Demonstrated interpersonal and communication skills in the development of B2B relationships by initiating numerous lead qualification calls
• Conducted training sessions to educate new hires on the use of a CRM database and email client
• Organized and facilitated the execution of 3 company-wide events
Marketing Co-op Position
Jan 2009- Aug 2009
Red Label Communications, Vancouver, BC
• Conducted cold calls to set appointments and attended meetings with prospective clients
• Maintained and continually updated customer database using CRM software salesforce.com
• Efficiently achieved a successful seven call to one appointment a day ratio
• Prepared and presented company capabilities and services to prospective clients, further developing solid business relationships
• Successfully signed a $5,000 contract with La Casa Gelato and a $2,500 contract with Language Studies International
• Selected for a business trip to San Francisco to meet larger potential clients such as Electronic Arts and National
Campus Student Ambassador
June 2006-August 2010
International Student Initiative, Vancouver, BC
• Assisted in the recruitment of prospective students in order to promote the university and its education and amenities
• Demonstrated knowledge and passion for UBC by leading informative campus tours for prospective students as well as by participating in student panel Q&A sessions
• Showed excellent written communication skills by participating in virtual chat sessions to discuss student life at UBC with interested students
• Demonstrated superior oral communication skills by presenting at a prestigious International Counselor event attended by over 40 counselors
OTHER EXPERIENCE
Founder/Tournament Director
2014-Present
Recreational Volleyball Club, Vancouver, BC
• Establish a recreational sports organization that combines Vancouver athletes with experienced tournament organization and great venus
• Coordinate the logistics for events for over 500 community participants, including 2 successful volleyball tournaments and 2 soccer tournaments, by effectively managing participant inquiries, conducting systematic equipment set-up and take-down processes, and developing competitive and efficient tournament schedules
• Secured 8 corporate sponsorships and donations by regularly negotiating with organizations and networking with individuals within the community
Social Events Director
2013-Present
Alpha Delta Phi Alumni Board, UBC
• Plan, manage, and execute monthly events for over 150 fraternity alumni, creating unique, enjoyable experiences for guests to continue to foster Alpha Delta Phi alumni brotherhood
• Demonstrate financial skills by effectively managing and spending a $3000 budget to best suit alumni event needs
UBC Residence Association (Various Positions)
2005-2010
• Served one-year terms as Floor Representative, Secretary, President, and Vice President Public Relations, securing these positions by successfully displaying to house residents a passion for strengthening community and enriching student experience at UBC
• Organized 30 events for over 1200 people, promoting these events by creating and distributing newsletters to residents
Skills & Interests
Computer Skills: MS Office, Adobe Suite, Basic HTML/CSS, Google Analytics/Adwords Certified
Language Skills: English, Filipino, Mandarin, Taiwanese
Interests: Snowboarding, Deep Sea Diving, Volleyball, International Travel, People and Cultures
