Experience Summary
Marketing Director at Luanda Medical Center/
March 2015 – Present (10 months)
– Responsible for planning, development and implementation of all of the LMC’s marketing strategies, marketing communications, and public relations activities, both external and internal.
– Oversees development and implementation of support materials and services for chapters in the area of marketing, communications and public relations.
– Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the Organization.
Activities:
Researching and reporting on external opportunities
Understanding current and potential customers
Managing the customer journey (customer relationship management)
Developing the annual marketing strategy and plan
Management of the marketing mix Managing agencies
Managing Social Media Measuring success
Managing budgets
Ensuring timely delivery
Writing copy
Approving images
Developing guidelines
Making customer focused decisions
Skills
Client Relationship
Managing Processes
Self-Motivated
Marketing Plan
Subordinate Involvement
Customer Focus
Marketing Research
Statistical Analysis
Managing Budget
Strategy
https://www.facebook.com/LuandaMedicalCenter
www.lmc.co.ao
Communication & Image Manager at NetOne
January 2012 – March 2015 (3 years 3 months)
– Responsible for coordinating the promotion of various products and services offered by Net One
– Responsible for promoting the company‘s image in the public eye.
– Supervise strategy of integrated marketing communication and programs for market segment.
– Develop, manage and support client loyalty programs partnering with marketing management.
– Develop and manage organization’s communications to attain or exceed plan.
– Ensure divisional and market segment branding strategy is steady with corporation’s branding strategy.
– Responsible for Internal Communication channels.
Acede ao teu mundo. www.netone.co.ao https://www.facebook.com/NetOne.sa
Marketing Manager at Tecnoforma
May 2008 – 2009 (1 year)
– Responsible for all communications across the company – online and offline.
– Responsible for the annual Communication Plan including objective setting and the strategies for acquisition, retention and growth of users.
– Development of all research and creation of a new brand identity.
– Responsible for managing internal communications on company intranet.
– Sourcing and coordinating production of promotional material.
– Office management.
– Content Management.
– Identify new opportunities for expansion
– Implement appropriate sales and marketing strategies
– Database management
– Build Effective Email Marketing Campaigns to improve the traffic and sales of a website
– Google Analytics Management
Designer at Portugal Telecom
January 2004 – December 2007 (4 years)
Web communication Design
Website Implementation
Email marketing
Banners
Digital Marketing
Trainee Editorial Marketing at Portugal Telecom
July 2003 – December 2003 (6 months)
– Consulting services provided for employers and employees, serving as job search agent, career advice for a range of industry sectors, including office, industrial, engineering, human resources, executive management, contact center and information technology.
– Contact Employers
– Job Search
– Training Search
– Interviews
– Career Advice
– Legal Support
Skills & Expertise
Online Marketing
Marketing Strategy
Social Media Marketing
Social Media
Web Design
Digital Marketing
Email Marketing
User Experience
Marketing Communications
Graphic Design
Product Management
SEO
Marketing Management
Mobile Devices
Advertising
Content Management
Google Analytics
Internal Communications
Brand Development
Market Planning
Marketing
Mobile Marketing
Strategy
Education & Qualifications
Instituto Politécnico de Lisboa
Escola Superior de Comunicação Social de Lisboa
Degree in Marketing & Advertising
1998 – 2002
High Skills – Formação e Consultoria Lda.
Digital Marketing
Activities and Societies: Online Marketing, Online Strategy, Website, SEO, Mobile Marketing, Social Network, Social Public Relations, Web Marketing, Google AdWords, Google Analytics, Web 1.0 vs 2.0 2014
RUMOS
Macromedia Dreamweaver
2007
Languages
English
