Profile
An extremely self-motivated, driven and versatile professional with a wealth of skills and expertise acquired during a career within product management, sales and marketing. Demonstrates excellent commercial and industry understanding, combined with the strategic vision required to develop and deliver innovative campaigns that maximise revenue from both existing and new clients. Through experience has developed an innate understanding of the complexities of product management and the ability to manage a portfolio to realise significant returns, through effective leadership, client relationship management and product innovation. A confident and articulate leader, able to interact and influence effectively at any level; in short an asset to any organisation.
Objective
Seeking a new and challenging international role within the field of product management, one that will make the best use of the skills and expertise acquired to date, whilst supporting ongoing personal and professional development.
Career Summary
2012 – Present
INSIGHT DIRECT
2014 – Present Product Manager
• Delivering robust sales team support, across all divisions, incorporating Enterprise, Public Sector, Corporate and SMB
• Collaborating with multiple departments including sales, inventory management, marketing and partner management to manage effective strategy implementation
• Creating and managing the implementation of vendor focused strategies in order to grow their market share, while realising value for Insight
• Building and maintaining relationships with distributors and industry leading manufacturers to ensure engagement and support for all campaigns
• Utilising knowledge of sector and local market forces to work with internal divisions to develop integrated campaigns that meet demand with competitive price points
• Defining and implementing category growth strategies in collaboration with Partner Account Manager that drive both acquisition, retention and re-activation activities
• Leading programmes that maximise revenue and product margins, and deliver solution-based offerings to encourage up-selling and cross-selling activities
• Responsible for maintaining system integrity and accuracy for all products within the group, to provide clarity on portfolio and performance
• Overseeing specifically assigned merchandising categories for all marketing channels, both online and across traditional channels, to deliver compelling product offers and solutions
Achievements:
• Successfully managed 15 key software partners such as Citrix, Red Hat, IBM, Adobe and Veeam, with a total revenue of around £50m
• Instrumental in upgrading the partner status for Veeam from Gold to Platinum, generating a revenue growth of 63%, discount increase of 3% and a margin growth of 86% in 2014
• Played a key role in the implementation of an aggressive marketing campaign for Adobe around Creative Cloud that generated a revenue growth of 20%
• Implemented strong sales promotions across three offices that secured 25% growth on the Red Hat business for 2014
• Enhancing relationships with the marketing department to deliver integrated campaigns that generate a strong “push-pull” demand for the company
2012 – 2014 Associate Product Manager
• Overseeing production and workflow of the Next desk (PIMM) process, collaborating closely with bid desk and product management teams, to ensure that all SLAs are met
• Establishing and maintaining special bid and non-special SKU’s, utilising the Automatic Product Code generation module, in line with sales requests and business requirements
• Responsible for managing the special bid SKU database to ensure full clarity on activity of each individual product line, discontinuing as necessary to maintain an efficient database
• Communicating effectively with the sales team to respond to sales requests that are not currently set up to source products, direct from manufacturers and distribution units
• Managing supplier creation on all internal systems to facilitate the sourcing of special order products as necessary, adhering to internal supplier policy
• Negotiating and agreeing prices for special order products with suppliers, resulting in beneficial terms
• Accountable for managing the EDI mappings between ERP system and EDI suppliers to support the Automatic Product code generation, resulting in system integrity
• Participating in product management and special bid team meetings
2010 – 2012
Customer Care Specialist/Team Leader
BURBERRY GROUP LTD, London
• Initially recruited as a Customer Care Specialist, subsequently gaining promotion to senior role, responsible for leading a team of 30 to ensure an exceptional customer experience across all channels
• Defining and implementing systems to ensure all consultants are aware of their responsibilities and are connected via the right channel to ensure all activities are carried out in line with SLA parameters
• Evaluating and monitoring team quality and performance, implementing action plans where necessary to improve quality and performance of individuals not meeting performance benchmark
2010
Client Relationship Assista
FINANCE TRUST, London
2007 – 2010
Senior Receptionist/Reservations Agent
ONE ALDWYCH, London
Education & Qualifications
Masters: Marketing and Communication, University of Teramo, Italy (2007)
Dissertation: Brand Equity: capitalising on the value of a brand name: Delverde’s case
Certificate: Introduction to Fashion Brand Management, University of Arts London (UK)
Languages
Italian (Mother Tongue), English (Fluent), French (Intermediate)
Interests & Activities
Surfing, Sailing, Snowboarding and Football
References
Available on request
