Profile
A professional QSR COO with international expertise and company oversight that is committed to cost-effective management of resources and optimizing quality performance. Ability to create long-term strategic alliances with organization leaders to effectively align with and support key business initiatives. An FMCG trained professional who builds and retains high performance teams by hiring, developing, training and mentoring skilled professionals in emerging markets.
Professional Experience
Chief Development Officer
Food Concepts PLC/ Food Concepts Ghana Ltd.
Mar 2015 – date
• Head franchise development and Management of 10 franchise outlets and 47 company owned stores in Nigeria and Ghana.
• Strategic Implementation, communication and feedback/business development of the franchise division
• Develop feasibility study of Site selection and development of economic model for presentation to investors and board.
• Responsible for coordinating the design, evaluation and execution of the building, infrastructure and setup of the QSR site.
• Accountable for the management of the Ghana Operations and development.
• Responsible for Liaising /negotiating with contractors & consultants in conjunction with the technical partners throughout the life span of each project.
Chief Operations Officer
Food Concepts PLC/Food Concepts Ghana
Jan 2013-Feb 2015
• Responsible for overseeing and leading 62 outlets that form the QSR division of both Nigeria & Ghana operations
• Provide strategic leadership to the team and develop comprehensive P&L, Balance sheet, cash flow and budgeting accountability.
• Instill Best Practices to Franchisee’s to ensure Operational standards are met and financial returns maximized.
Country Manager
Ghana Food Concepts Ghana Ltd. (Chicken Republic)
Oct 2009 – Jan 2013
• Responsible for Providing strategic leadership to the team and overseeing the Ghana business and growth.
• Full P&L, Balance sheet, cash flow and ensured budgeting accountability for the Ghana Operation.
• Ensure compliance to brand standards while maximizing relationships with external suppliers and partners.
• Business Development and marketing strategy for the Ghana market.
Key Achievements
• Ensured a 19% reduction on required working capital by renegotiating cost and credit terms.
• Driving Gross Profit Margin up by 6%, through negotiation of cost prices, ensuring better control and reviewed purchase procedure
• Drove revenues up by 28% Year on Year performance. Through ATL/BTL marketing activities.
• Achieved a 50% rent reduction on key locations to improve bottom-line
Acting Chief Operations Officer
Food Concepts PLC
April 2008- Oct 2009
• Responsible for overseeing the QSR operations of 52 Chicken Republic/St Elmo’s pizza outlets in 3 markets [Ghana, Nigeria & South Africa] and Providing strategic leadership to the team
• Full P&L and budgeting accountability.
• Instill Best Practices to ensure Operational standards are met and financial returns maximized.
Key Achievements
• Opened 41 Chicken Republic outlets (including 4 new franchisees) across Nigeria, Ghana & South Africa within 12 months in underdeveloped QSR skill territory.
• Increased turnover from US$ 765,000– US$3,800,000, monthly between June 2008 – May 2009
• Reviewed and developed an Operations Manual for the Chicken republic Brand
• Increased NTP by 503%, due to expansion. 18% organic growth year on year comparison in turnover
• Recruiting, training and developing 750 people. Implementation of new business structure and related policies, procedures and management information system.(implement controls, stock, cash)
• Achieving ISO 9000 certification April 2009
• Instrumental in creating and leading supplier and partner relationships with brands like Coca Cola and Nestle.
General Manager
Food Concepts PLC
March 2007- Apr 2008
• Responsible for management of 9 Chicken Republic outlets
• Maintain and develop Operational standards. Achieve turnover budgets by expanding product variety and business planning in line with consumer taste and trends.
• Enforcing brand Standards, Financial, Operational training and supervision of teams
Key Achievements
• Managed the largest brand within the company of 17 Restaurants.
• Increased TO by 22% on previous year within the Chicken Republic Brand.
• Developed and implemented best operating practices (monthly store evaluations, local marketing, financial reviews and benchmarking models) to maximize profits.
• Closed 1 non- performing restaurant and churned 2 Franchisees thereby refreshing the brand and attracting investments.
• Maintained brand superiority of Chicken Republic over competitors Nando’s, Mr. Biggs & other local brands.
Head of Operations
Innscor International Ghana
Nov 2004 – March 2007
• Responsible for the Management Of Innscor international Ghana brands, owners of Nando’s, Pizza inn, Chicken Inn, Galito’s and On the run (Exxon Mobil Convenience Brand)
• Supervised 17 Management Teams In Accra, Tema & Kumasi
• Enhanced Brand Appeal of 6 International Brands and repositioned their image positively.
• Owned and managed the Profit & Loss Account for 6 Sites.
• Planning, Coordinating And Managing Corporate Social Responsibility For 5 Business Sites
• Presentation of Quarterly Results to the Alliance (Mobil Oil Ghana Limited & Innscor)
• Negotiating And Joint Customer Planning For Increase Profitability
• Formulating Price Strategy And Planning Sales Volumes And Profitability For 6 International Food Brand.
• Budget Planning and Formulation for All Food Counters.
• Responsible For Appointment of Third Party Service Providers.
• Developing And Implementing Training Programs For Senior Management
Site Manager
Innscor International Ghana
Aug 2001- Nov 2004
Accountable for the performance of the Nando’s, Pizza inn, chicken Inn, Creamy Inn and Vasili’s bakery brands within a food-court.
Key Achievements
• Winner of the Ghana Tourist Board Award for Best Fast Food Restaurant Ghana 2003
• All counters obtained minimum requirement of 85% for evaluations.
• Increased TP by an average of 8% for the Pizza Brand.
• Institute led trainer of operational standards, internal controls and financial reviews to all restaurant managers.
• Assisted in new product development according to consumer taste and menu engineering for growth
• Promoted to Operations Manager.
General Manager
Sandstorm Ltd.
Feb 2000 – August 2001
• Managed the Steers South Africa Brand and ensured budgeted turnovers and monthly food and staff costs were met.
• Manage and develop 25 staff members according to international standards.
Restaurant Manager
McDonald’s Restaurants Plc. UK
Sept 1988 – Feb 1999
• Ensure budgeted turnovers and monthly food and staff costs were met.
• Manage, train, mentor and motivate 85 staff members for greater productivity
• Maintained an average score of 95% on Mystery Diner Reports
• Achieved the highest award at the Advance Operations Course – McDonald’s University
Professional Training & Education
BA International Business & Marketing
Certificate In QSR Advance Operations – McDonald’s Hamburger University, United Kingdom
Communication style, Management philosophies and Leadership Practice courses
Business Planning, Strategic Planning and Business Cycle courses
Certificate In Hazard Analysis Critical Control Points (HACCP) Greenwich University,
Certificate in Customer Service Training program – Organized by the Ghana Tourist Board
Accounts for Non-Accountants.
Communication style, Management philosophies and Leadership Practice courses
Human Resources – Labor Practice & Labor relations courses
Personal Details
Date of Birth: 31st January 1969
Nationality: British Ghanaian
Languages: English / Local Ghanaian
Interests: Travel, Reading, Kick Boxing, Music (Jazz/R&B)
