PROFESSIONAL EXPERIENCE
2015
Project Manager
Caravana Digi Mobil, RCS & RDS SA
Managing the project Caravana Digi Mobil, as a new sales channel for selling mobile services, in order to achieve sales objectives, working directly with Digi Mobil Commercial Director
• Initiating, planning, executing and controlling the project
• Defining sales and marketing strategy
• Defining rules and conditions for tailored campaign together with the legal department
• Local pilot project expanded at national level to 6 Caravan teams (around 60 employees)
• Training, development and recruiting field sales force
• Pilot Caravan team situated in top 3 sales at national level
2007 – 2015
Chief Executive Officer
Digi Czech Republic (DTH TV provider in Czech Republic, company established in 3rd Q 2006)
Managing company activities in order to achieve specific objectives according to the agreed business plan. Developing strategy to support the company growth.
• Restructured the company in order to align it to the market conditions, managed to improve results and increase customer satisfaction
• Producing and implementing internal policies and procedures for all departments
• Managed a company with more than 100 employees. Responsible for hiring department managers for: Sales and Marketing, Finance, IT, Customer Service (including call center) and Legal
• Negotiated contracts with partners including channel providers and managed relation with local authorities and administrative bodies
• Defined and implemented daily, weekly and monthly reports inside the company and to the mother company in Romania
• Managed smartcards swap process for all customers in Czech Republic
• Company on profit every year since 2009 until now
• Involved in due diligence process, Company sold to a local telecom player from Czech market
2006 – 2007
National Sales Manager
Discovery Romania (Discovery channels distribution in Romania)
Responsible for sales budget and achieving sales target for cable and DTH operators in Romania.
• Managed new license agreement negotiations and renewals, monitored results, provided reports and analyses regarding sales results and activities
• Created and implemented sales and marketing campaigns, trainings and team buildings for Discovery team members and Romanian operators
• Provided technical support for all Romanian operators, cleaned and updated operators database managed by UK, developed and implemented anti-piracy plan in Romania
• Achieved 30% increase in company revenue in one year
2003 – 2005
National Sales Manager
HBO Romania (HBO channels distribution in Romania including AXN and Cinemax)
Responsible for all HBO national sales activities, managing 4 area managers, 1 telemarketing coordinator, 1 sales executive and relation with more than 200 Romanian operators.
• Elaborated the annual sales strategy and plan, including new channels launches and sales budget inputs and feedback, monitored results, provided reports and analyses, determined conclusions and decided next steps
• Created and implemented Performance Appraisal and development plans for area managers
• Involved in organizing trainings and team buildings for HBO employees and operators, working together with operators in order to increase the number of HBO subscribers (incentive plans, tailored campaigns), managed HBO magazine distribution
• Increased the number of HBO subscribers with 250% in three years
• AXN channel launched in the highest number of subscribers from Central European Region (2,5 mil in two years)
QUALIFICATIONS
1988— 1993
Bachelor’s Degree in Shiipping, Navigation and Port Operations, Marine Institute Constanta
TRAINING
• Scottwork negotiating skills May 2007
• Distribution induction program (Train the trainers) January 2003
• Field Managers Development Program March 2002
• Kent Academy February 2002
• Account Business Competencies December 2001
• MaxFli (Train the trainers) March 2001
• Defensive Driving August 2000
• Computer operator April 2000
• Management Orientation Program November 1999
• Product seminar September 1999
• Advanced Interviewing skills July 1999
• Distribution Edge Series 2 May 1999
