Profile
– Extensive knowledge in Marketing Communication.
– Effective Adaptation in a rapid sales environment.
– Skilled in identifying programs and ideas of high growth & revenue potential.
– Committed to assuring on time completion of assigned tasks.
Career Summary
Company: Sputnik Marketing (Moscow, Russian Federation)
Position: Senior Account Manager
Period: 2013 till Present
Description:
Geographical areas of work: Area Centre and Area East of Russian Federation
-Managing a team of 5 employees
-Providing services: creative, event marketing, consumer engagement, internet marketing
-Providing excellent client service, establishing strong professional relation with client
-Leading the process of new projects development: special projects, events, creative, internet and consumer engagement activities. “From receiving the brief till final approval with client”
-Controlling project implementation and fulfilling all project’s KPI
-Preparing, optimising and managing program’s budget
-Controlling financial documents, related to the projects
-Project Management and profit responsibility of the respective projects
-Present results and status of projects to management on regular base
Handling the following clients:
Philip Morris International
-Brand Ambassador program (Brand: Marlboro)
-Events (Brands: Parliament, Marlboro, Chesterfield, L&M)
-Corporate events, RAP “Retail Advocacy Program”
-Creative: (Brands: Parliament, Marlboro, Chesterfield, L&M):
-Plugins concept development
-Designs concepts
-Consumer journey
-Consumer activation mechanics
-Video production
Photo Reporting
-Toolbox development
Unilever
-digital planing
-digital strategy
-communication strategy
-social media marketing
-website development
-Corporate events
Achievements:
-Increased the budget that entered to the company (+ 44% per annum)
-average projects profit grows (+ 12%)
-Tool box development for all Russian Federation
-Account development in Area Centre and Area East in the following service lines for two consecutive years:
-Permanent Hostess Team Contract
-Events Contract
-Creative development Contract
-website development for Unilever was counted as class A project from Moscow Head Quarters http://www.myblackpearl.ru
Company: Sputnik Marketing (Yekaterinburg, Russian Federation)
Position: Account Manager
Period: Dec 2012 till June 2013
Description:
Geographical areas of work: Area Centre of Russian Federation
Handling the following clients:
Philip Morris International
-Leading BA campaign
-Leading Creative sessions for the development of program challenges
-Preparing cost estimation
-controlling budgets
-Communicating with suppliers
-Control on field execution
-communicating with cross function departments internally
Hewlett-Packard
-BTL special project
Achievements:
-Success in program and positive feedback from client
-HP program which was developed and implemented in Moscow by my team for Moscow HP headquarters (period May) , was rewarded as a best practice, and launched internationally (8 biggest airports in the world, 2 airports in Russia).
-Promoted to Senior Account Manager
Company: International Communication Services (Dubai, UAE)
Position: Business Development Manager
Period: May 2012 till Dec 2012
Description:
Geographical areas of work: Dubai, Sharjah
-Managing a Team of executives that consists of three people in:
-Developing a database of potential clients in the scope of the following:
-SMO, SEO
-Website development
-BTL (Collaterals)
-Full branding
-Conducting phone calls and email shots for approved list of clients
-Following up on existing clients and on running projects
-Attending meetings with new potential clients and closing deals
-Developing clients proposals
-Developing quotations and controlling Purchase Orders
-Receiving weekly reports from sales executives and telemarketers which state:
-Number of clients gathered according to each category
-Positive and negative feedback from current clients
-Percentage of meetings arranged according total contact
Handling the following clients:
-BGT UAE, Yalis, Woodco, Health call, ARJ international, Safe Travel, Dear Orange, Property care
Achievements:
-Achieving more than 70% of monthly sales target
-Positive feedbacks from clients
-Success in all conducted projects
-Influence member in the team, and team development from scratch
Company: Flawless Media Consultancy (Beirut, Lebanon)
Position: Junior Account Executive
Period: Feb 2011 – Apr 2012
Description:
Geographical areas of work: Beirut, Jounieh
-Pitching new small and middle class clients for:
-Branding packages
-Magazine Ad insertion
-Developing proposal and budget allocation
-Developing Media plan for print media mainly magazine
-getting Involved in creative sessions:
-New company naming
-Logo design
-Tag lines and head lines
-Communicating with designers according to creative brief
-Controlling designers execution according to the clients request
-Managing creative execution through splitting tasks between designer and copyrighter
-Reporting weekly to Account Manager and to sales manager on the following:
-New clients Status
-Projects status internally
-Meetings feedback
-Clients feedback
-Market status
Achievements:
-Positive feedback from Account Managers and Director
-Expanded Business with more than 5 local clients
-provided many business related creative ideas in creative sessions
-finished all required tasks according to deadlines
Company: Afrah Group (Beirut, Lebanon)
Position: Event Manager
Period: Jun 2006 till Nov 2010
Description:
Geographical areas of work: Beirut, Mount Lebanon
-Attending meetings with clients.
-Developing event proposals.
-Presenting full demonstrations from company’s portfolio.
-Developing Event plan according to site location
-Contacting suppliers
-Developing installation schedule
Additional:
Head of music library
IT management.
Company: Afrah Group (Beirut, Lebanon)
Position: Junior Event Supervisor
Period: Jun 2003 till Aug 2006
Description:
-Handling all equipment that need to be installed in locations
-Assisting the team in checking the status of all equipment in the warehouse
-Preparing list of equipment damaged and needs repair
Qualifications & Training
-BA in Advertising and Marketing , at Notre Dame University –Lebanon
-Attended Sales Training at Allianz SNA insurance company Lebanon, May 2011 – Jun 2011.
-Internship at Flawless Media Consultancy.
-Conducted several portfolio projects, available upon request.
IT Skills
-IOS and Windows
-Keynote, Pages, Numbers, and Microsoft Office.
-Adobe Collection”Illustrator, Photoshop, Premiere, Aftereffect, Indesign” Sound forge
