Profile
Current Location: Saudi Arabia
Current Position: Sales & Marketing Manager (Commercial Manager)
Company: Etihad Airways
In Saudi Arabia since 1968 till Present
Born on 1961, married with 5 children
Full Business communication power on government level on both Arabic and English
Education & Qualifications
Doctor of Philosophy in Business Administration, USA
Faculty of Business Administration (Phd)
2007 – 2012
Higher Education Diploma in Business Administration, UK
Faculty of Sales and Marketing and Management
1990-1994
Bachelor of Commerce Karachi, Pakistan
Faculty of Business Administration, Bachelor(BSc/BA),
Jan 1985 – Mar 1988
Career Summary
Current job:
Fursan Travel Co. Ltd., Western Province, KSA
SR. Regional Manager,
• Leadership of the staff
• Driving the expansion of the Corporation
• Ensuring the mutual interests of public and private sector stakeholders and meeting and growing corporate travel and outbound tourism
• Exceeding revenue targets,
• Establishing Operational and Commercial overseas Service agents for Europe and Far East and Middle East
• Building and establishing a new business, across the region,
• Leadership of all Departments Sales, Marketing, Management, and Operations.
General Proficiency, Skills & Job Description
• Searching for channels of distribution to increase Revenue on route profitability.
• Meeting targets annually
• Developing and growing Sales and Marketing resources of highest incremental profit
• Expanding of Sales and Marketing strategies to find new points of Sales
• Building and Maintaining excellent relationships on government level and corporate and VIP clients.
• Leadership of the team to surpass the targets and revenue profits by applying effective Sales and Marketing campaigns
19 years of Airlines & Travel Industry Management experience (Sales, Marketing and Management) in KSA.
Arabic and English Business communications drafting power on Government level
Umrah & Hajj Groups Management as In bound and outbound Traffic, Saudi Arabia
Vast working Knowledge in Global Travel Market UK – USA – Syria – Jordon – Iraq – UAE – Kuwait – Far East – Africa and Asia
Designing and Selling Umrah and Holidays Packages globally (10 years)
Other Work Experience Details
Etihad Airways, Western Province, Saudi Arabia
Sales & Marketing Manager/ Commercial Manager
Sep 2006 – Till Present
Achieved an annual target of one hundred million Saudi Riyals
Launched Etihad Airways in KSA, Western Province (Jeddah Region)
Setting the location and preparation of the office and staff recruitment for the office operation
Increased the frequency from 3 flights to 14 flights a week from Jeddah
Maintained a market of diameter of 900 KM and cover 350 Key Accounts annually
Setting up new Point of Sales in the region through Travel Agents
Setting up new points of Sales through Corporate companies,
Planning sales strategies, road shows, BTL budget, seminars, lectures, sales calls,
Received a continue training in Sales & Marketing Enhancement
All Presidency of Civil Aviation License Processing for aircrafts and flights and business
Events Management, National Days for the governments,
Jeddah, Makkah, Madinah, Saudi Arabia
Director Global Marketing
Jan 1998 – Dec 2005
Leadership of the staff
Product Presentations skills for companies
Finalizing International and Commercial deals
Full knowledge of rules and regulations related to movement of groups to Saudi Arabia as per Saudi Law in Umra / Hajj / Tourism
Setting up Sales Policies
Projects Planning / Development & Marketing
Designing and Selling Umrah Packages / Holidays
Participation in World Travel Shows and Exhibitions and Seminars
Bilateral in bound and out bound Agreements for managing Groups internationally
Kuwait Airways Corp
Sr. Sales & Marketing Executive
Sep 1991 – Dec 1997
Negotiations and finalizing Commercial and Global deals
Hajj Flights Operations Management
Setting up Sales Strategies
Statistics, Analysis / Survey for the future forecast
Segmentation, Environment Scanning, Pricing Scheduling
Agents Productivity and Performance
Bilingual self drafting ability
PCA coordination for flights operations
Overflying and Landing clearance for flights
Further Education & Training
Professional Salesmanship,
London College of Salesmanship, UK
Bookkeeping & Accounts
British Careers Training College, UK
Journalism & Professional Writing
Transworld Tutorial College, UK
Sales Force Automation
Etihad Airways Training Academy, Abu Dhabi
MIDT SOFTWARE Airlines Statistics software
Etihad Airways Training Academy, Abu Dhabi
BASIC SALES ESSENTIALS
Etihad Airways Training Academy, Abu Dhabi
SUCCESSFUL DEALING & ACTIVATION SALES & MARKETING SKILLS
Etihad Airways Training Academy – Abu Dhabi
EXCELLENT CUSTOMER SERVICE
Kuwait Airways Training Center,
CUSTOMER SERVICE
Kuwait Airways Training Center,
In addition to many training programs in Sales / Marketing / Airlines Management
Languages
(Read, Write and Speak)
1. Arabic Excellent
2. English Excellent
3. Urdu Excellent
IT Skils
• Windows & Office tools
Microsoft Office Pack Advanced
• Non-web programming languagesE business Advanced
• Operating systems, Networking & Hardware
Internet Communications Advanced
Email targeting tools Advanced
Technical Selling Skills
• Know the qualification criteria for technical solutions
• Experienced at contract negotiations
Relationship Management
• Interpersonal skills, team player, able to engage well with clients and internal functions
• Motivational and supportive
Business Acumen
• Strong business awareness, able to understand business issues and KPIs from a customer perspective
• Innovative and creative for setting up solutions according to customers’ needs
Thinking Style
• Thinking laterally and making own decisions
• Ability to frame complex issues from all angles, to develop well thought through sales strategy
Personal Style
• A self-starter and resourceful
• Director level presentation skills (written and oral) – able to hold a board level business debate
• Self-confident
• Excellent leadership, management and communications skills.
• Developing organizational skills
• Time management
• Independently minded – able to work for long periods without much guidance
