Profile
I am currently a Seasoned FMCG Sales Manager with more than 7 years of experience working for the South African Breweries which is the Second Biggest Brewery in the world and market leader in Africa. Within the Sales environment, I have worked across multiple positions running both the biggest On Consumption and Off Consumption markets in South Africa. Furthermore, I have also worked in SAB’s Marketing Department responsible for growing our Global Brands Portfolio as the National Pathway Manager. I have a proven track record of success in every position I have held not only growing Sales but profit as well as creating an environment for my team which stimulates development and growth.
Experience Summary
SALES MANAGER OFF CONSUMPTION
06/2015 to Present
THE SOUTH AFRICAN BREWERIES – Cape Town, WC
Responsible for managing the largest Off Consumption Sales Team in South Africa with a turnover of over R1 Billion rand ( $100 Million US)
Managing a team of 10 : 1 Junior Sales Manager, 4 Key Account Managers, 4 Account Manager , 1 Sales Trainee
Currently growing sales by 4.5% ( National Average 1.8%)
SALES MANAGER ON CONSUMPTION
02/2014 to 06/2015
THE SOUTH AFRICAN BREWERIES – Cape Town, WC
Responsible for managing the largest On Consumption Sales Team in South Africa with a turnover of over R500 Million Rand ( $50 Million)
14 Team Members over seeing 1600 Customers
7.5% YTD Sales growth achieved which was the biggest in over 10 years
Promoted to Sales Manager Off Consumption
GLOBAL BRANDS NATIONAL PATHWAY MANAGER
08/2012 to 02/2014
THE SOUTH AFRICAN BREWERIES – Johannesburg, GP
National Position in charge of running a team across South Africa focusing on our Global Brands Portfolio. ( Miller, Peroni, Grolsch, Pilsner Urquel)
Sales growth of 6% average across all four brands
Promoted to Sales Manager On Consumption
LOBAL BRANDS SALES TEAM LEADER
08/2011 to 08/2012
THE SOUTH AFRICAN BREWERIES – Cape Town, WC
Overseeing and Managing a specialized team focusing on SAB’s Global Brands Portfolio ( Miller, Peroni, Grolsch and Pilsner Urquell)
Promoted to Global Brands National Pathway Manager
SALES TEAM LEADER
05/2010 to 08/2011
THE SOUTH AFRICAN BREWERIES – Cape Town, WC
Managed a team of 5 members responsible for 600-700 On Consumption Trade Customers in the Western Cape Area
Monitor sales staff performance to ensure that goals are met.
Hire, train, and evaluate personnel.
Analyze details of sales territories to assess their growth potential.
Sales Growth of 4.4% over the period
Promoted To Global Brands Team Leader
ACCOUNT MANAGER
05/2009 to 05/2010
THE SOUTH AFRICAN BREWERIES – Cape Town, WC
Responsible for all Sport related and Stadia Accounts and Events
Sales Growth of 11% over the period
Education & Qualifications
BACHELOR OF BUSINESS SCIENCE: ECONOMICS, STATISTICS, MARKETING, Nov 2008
University of Cape Town – Cape Town
IEB: MATHEMATICS,ENGLISH,ACCOUNTING,BIOLOGY,HISTORY,AFRIKAANS,, Nov 2003
St Andrew’s College – Grahamstown, EC
Awards
Head of School : St Andrew’s College 2003 Head of Armstrong House : 2003
1st Team Rugby , Swimming (Captain), Waterpolo ( Captain), Tennis ( Vice Captain), Debating ( Captain)
Awarded the SAB Leadership coaching award for 3 consecutive years
Nominated to represent SAB in the ” Rising Star” National Corporate talent search in South Africa
Short Listed for the Rhodes Scholarship to Oxford University ( 1 of 6)
Placed on the High Performance International Talent List for SAB
