Dynamic, creative, customer focused professional with over 19 years of Sales, Distribution, Channel Management experience within the Key Account and HORECA / FMCG and food Industry Across Saudi Arabia and UAE.
Experience in leading the end to end Sales and Business Development Function including Distribution, Channel Development, Product Portfolio Management, P&L Management, Budgeting & Forecasting.
A skilled negotiator capable of managing large corporate Key Account and HORECA Sales Accounts at a National Level. Also capable of negotiating Principal / Distributor agreement. Recognized for developing and lucrative partnerships with distributors / channel partners.
MBA
Bachelor of Commerce
1) Sales & Marketing Manager, Barakat Group of Companies, Jeddah, KSA, 2017 - 2021
2) Regional Sales Manager, Gulf West Company Limited, Jeddah, KSA
3) Anaam International Food Company, Jeddah, KSA.
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