Education/Qualifications
MBA (Sales & Marketing) Institute of Management & Study, 1994. Secured 75%.
Graduation from HP University, Shimla in April’1992.Secured 66%.
Primary & Secondary Education in Himachal Pradesh- District Hamirpur.
Career Experience
Since Jan-2012 to June-2014
Location-Nairobi Kenya, EA
Head -Business Development
About Group:
Sameer Group one of the largest group involve into Banking, Telecom, Real Estate, Tyre FMCG, Dairy foods & beverages business in East Africa, Group have a strong presence in the market.
Sameer Agriculture & live stock is a group company of Sameer Group and purely involve into dairy products like fresh milk, yogurt, ice cream, water & juices etc.
Territory of operation & Responsibilities – Handled the entire country sales, Identifying and appointing appropriate distribution network for Kenya, Tanzania & Uganda markets.
Responsible for the selection of right team for business development and coordinate with the principle & internal sales team.
Increasing sale revenue by adding new clients, opening new markets, visit key fleet customers on regular basis.
Explore and develop new channels to grow the overall FMCG, Dairy foods & beverages products.
Review and monitor regularly daily/weekly and monthly activity reports for entire sales staff.
Develop marketing and promotional programs for the local market and monitor effective and efficient implementation of the same.
Reviewing MIS reports for variance analysis on daily/Monthly basis.
Achievement of desired market share levels through enhanced market penetration.
Interfacing with clients and cultivating relations with them for securing regular business flow.
Identifying prospective clients from various sectors and generating business from the new accounts and thereby achieve business targets.
Responsible for the preparation and execution of an agreed business plan along with the sales targets on monthly quarterly and yearly basis.
Overseeing the sales v/s targets achievements and also accountable for winning and growing business in the entire country.
Reporting to : CEO
Sunrise Nardo Brands Ltd, Tanzania, Tanzania Kenya
Head-Sales & Marketing
March-2010 TO Jan-2012
About Company:
Tanzania based company, Involve into manufacturing cosmetics, soap & detergent, largest exporter for commodity products, distributors for various imported products. Company annual business turnover for $25M.
Accountabilities:
Responsible for the preparation and execution of an agreed business plan along with the sales targets on monthly quarterly and yearly basis. ( Specially for soap, cosmetics & Commodities Division )
Overseeing the sales v/s targets achievements and also accountable for winning and growing the entire FMCG & Commodities business in the territory ( Including Kenya & Uganda markets )
Responsible for the entire exports to Uganda market ( Specially Cosmetics )
Significantly involved in planning and reassessing the revenue potential ventures.
Highlights:
Played a pivotal role in covering the entire market of Tanzania, Costal, Lake Zone, Mountain, Southern Highland, Uganda, Kenya & Ethiopia.
Established a new operation set up for Uganda & Kenya Market.
Launched entire products range into two countries-Kenya, Uganda-2010. ( Cosmetics & soap )
Products promotion & Brand establishment into Kenya market.
Grew Sales from 25% to 40% and overall company revenue by 40%
Lead a team of Manager including BSM, & ASM, s in the country.
Organised Special seminar for the potential customers & overseas clients.
(MAC GROUP, Nufaika Distributors Ltd. Tanzania
Country Manager
May-2005 to Dec-2009
Company Portfolio: East Africa large diversified Mac Group Company Involve into FMCG, Trading and country franchise for Multi National products. (Proctor & Gamble, Glaxo Smith Cline, Wrigley & Cadbury) Group involve into Banking, Mining, Hotel, Telecom & Fertiliser,
Accountabilities
Administered the entire sales of (P&G) Procter & Gamble in Tanzania.
Responsible for the entire product growth, Timely and accuracy MIS deliverance. ( P&G only )
Preparation of Sales and Marketing MIS, analyze and propose improvement initiatives.
Instrumental in setting the regional targets category wise for each BSM & ASM.
Involved in appointing the dealers & sub dealers in different locations.
Analysed the sales of the branches on monthly and quarterly basis; oversaw the rollout of the targeted stores on schedule as per plan for entire P&G products.
Highlights:
Pivotal role in covering the entire market of Costal Region, Lake Zone, Mountain& Southern Highland.
Assisted the Regional Manager and BSM in organising the products promotion campaign nationally and regionally.
Awarded as best P&G SALES TEAM in the country-2008.
Balrampur Chini Mills Ltd. Delhi,
Regional Manager
Oct-2002 To May-2005
Accountabilities
Handled the entire sales of Balrampur Chini Mills Ltd in North India.(Delhi,Chd ,Punjab,Haryana,UP)
Preparing annual Sales plan & setting the regional targets category wise for each ASM.
Responsible for winning & growing business in the Northern region.
Involved in appointing the dealers & sub dealers in different states & locations.
Analysed the sales of the branches on monthly and quarterly basis; oversaw the rollout of the targeted stores on schedule as per plan.
Highlights:
Holds the credit of handling entire coverage of Delhi, Punjab, Haryana, UP and Uttaranchal.
Achieve the cost budgetary estimate as per plan.
Announced first region in appointing & implementing a true relationship with in the distributors & customers to expand the business 2003.
Promoted as Regional Sales Manager North within one year.
Outstanding achievement performance award 2003.
PRECEDING POSITIONS
J.L.Morison India Ltd., Delhi – Area Sales & Marketing Manager, Aug’97 – Jul’ 2002
Products Portfolio: Cosmetics products including (Nivea Cream, Skin Care, Hair Care)
Duncan Industries (Tea Division) Ltd., Delhi / Haryana- Sr. Sales Officer, Jul’94 – Jul’ 1997
Portfolio: Branded Tea- (Dubble Diamond, Pickup, and Sargem Tea)Wipro Consumer/ Lighting Products Ltd., Delhi. -Executive Trainee, Feb’94-Jul’94
Products Portfolio: (Wipro lighting, Santoor Soap, Santoor Talc, Wipro Baby Care etc)
