Working Experiences:
AS MARKETING & AIRLINE RELATIONS MANAGER, PT. DFASS INDONESIA, SUBSIDIARY OF DFASS GROUP, JANUARY 2013 – NOW
My job involves:
– Working closely with Senior Business Analyst on all aspects of Marketing (Marketing trends, local pricing and promotions, New product availability, Branding, Local product delivery logistics)
– Co-ordinate with local vendors and provide feedback to respected areas
– Ensure purchasing through local vendors at competitive pricing while maintaining DFASS high standard
– Co-ordinate with local airline representatives
– Act as internal consultant to bring attention and solutions of marketing and airline priorities.
AS OPERATIONS MANAGER, PT. DFASS INDONESIA, SUBSIDIARY OF DFASS GROUP, JANUARY 2012 – JANUARY 2013
I am responsible for managing the Indonesia Operation. It includes:
– Involved in the Start Up of the Air Asia Indonesia and manage two base stations for Air Asia, Jakarta and Bali.
– Planned, organized, managed, directed, coordinated the functional analysis activities of the company in terms of business processes, records, operations and business guides to identify challenges and created solutions to improve operating quality & services and efficiency of the company and yielding profit.
– Implemented detailed documentation of business and system requirements and process flows to meet company policies and procedures.
– Minimize discrepancies from the stock and crew.
– Established & maintained and improved relationship with stakeholders (airlines, custom, forwarder and caterer).
– Looking new client.
AS LOW COST CARRIER MANAGER, PT. AEROFOOD ACS, SEPTEMBER 2011 – December 2011
I am responsible for managing low cost carrier account. It includes:
– Ensuring that the service level agreement is met.
– Managing product supply chain.
– Product development.
– Negotiating price.
– Maintaining customer through CRM.
AS NATIONAL SALES, OPERATIONAL & MARKETING MANAGER BRAND JUICE EMATIC, PT. PLANET SELANCAR MANDIRI (PLANET SURF), JANUARY 2010 – AUGUST 2011
My job was to manage national sales, operational and marketing for brand Juice Ematic. In addition, I was responsible for:
– Achieving the business target.
– Minimizing inventory level at store and main warehouse.
– Planning, developing, controlling and evaluating all operational activity brand Juice Ematic.
– Planning, developing, controlling and evaluating sales promo to achieve the Sales target.
– Planning, developing, actuating and evaluating marketing campaign.
– Developing sales and operational procedure.
AS BRAND MANAGER, PT. RISTRA INDOLAB, NOVEMBER 2008 – DECEMBER 2009
My job was to manage two premium brands. Those brands are PLATINUM and dR. Ristra. I was also involved on several projects on other Ristra brands (Ristra and Trustee). In addition, I was responsible for:
– Planning, developing, actuating and evaluating brand strategy (brand communication and brand sales strategy).
– Developing New Product and Rejuvenating existing brand.
– Planning, developing, actuating and evaluating marketing campaign.
– Achieving the business target and the brand goals.
– Planning, developing, controlling and evaluating trade and consumer’s promo to achieve the Sales target.
AS MT MARKETING, PT. IDS INDONESIA (LI & FUNG GROUP), JULY 2007 – SEPTEMBER 2008
As Management Trainee at PT. IDS Indonesia, I reported directly Director Healthcare PT. IDS Marketing Indonesia. I was responsible for:
– Assisting on handling the new client for PT. IDS Marketing Indonesia (Pharmaceutical and Medical Product) from negotiation, market assessment until agreement sign.
– Assisting on preparing and executing the New Product Launch for pharmaceutical and medical product into the local market.
– Preparing the promotion material for supporting the field force (brochure, slide set, banner etc).
– Designing a new template system for production planning department and also acted as PPIC at PT. IDS Manufacturing Indonesia.
Projects:
– Garuda Indonesia Set Up
– Pouring Liquor for Airline
– Air Asia Indonesia Set Up
– Rejuvenating brand Trustee.
– Designing a new template system for production planning department at PT. IDS Manufacturing Indonesia.
– ISO 9001 at PT. IDS Marketing Indonesia.
– Winning tender for Garuda Indonesia Sales on board
– Most Improvement Brand (Juice Ematic) by Sales Growth, 2011
– Best Employee at PT. Ristra Indolab, 2009
– International Semifinalist L’OREAL E-Strat Challenge, 2007
Education
MM Wijawiyata Management Batch 55, 2006 – 2007
PPM Graduate School of Management
Master of Management majoring in Finance
Certified Marketing Specialist, MarkPlus Institute of Marketing (MIM), July – August 2008.